Why are You Acquiring Foreign Franchise Fitness Studios?
More than 90% of all franchise fitness studios operating in Canada today are foreign entities. Meaning upwards of $50M in franchise fees...
Why should I lift weights in just socks?
Answer: For greater control. Shoes protect our feet from sharp objects and unsanitary substances. When we run and jump, our squishy shoe...
Sponsored: Q&A with Dr. J, Creator of Thirdzy Rest & Recover Collagen
Stephanie Grimbly:Full disclosure for those who are listening/reading: Dr. Justine Ward, Chiropractor and creator of Thirdzy Rest &...
Why Would 11-Year Olds Need to Weight Train?
For all the same reasons adults need to weight train, but with even greater returns. Exercise – particularly strength training...
Why is your programming “seasonal”?
Seasonal or “periodized” fitness programming is a more effective, sustainable way to train. The concept of “periodization” –...
Why Do We Need a Deload Week?
If you train hard enough, and frequently enough, you will eventually reach a point where more training stops producing more progress....